Roku is getting out of the smart home business, days after Fox's takeover closed

Roku is pulling out of the smart home market. The company told the Lowpass newsletter that it plans to wind down sales of its video doorbells, security cameras, smart lights, plugs and home monitoring system so it can concentrate on streaming. The news comes only days after Fox completed its $22 billion acquisition of Roku.

What's going away

According to Lowpass, which first reported the move, Roku won't make any more smart home products, and it has already sold through most of its stock. Engadget found that only two devices were still in stock on Roku's web store: the Roku Indoor Camera 360° and the Video Doorbell & Chime. Everything else was listed as out of stock. Lowpass says both of those remaining models recently showed up in a listing from a company that handles surplus and liquidation sales, and Engadget reports that many other retailers no longer carry Roku's smart home gear, with Amazon offering only refurbished units.

A Roku spokesperson told Lowpass that the company is "sharpening our focus on Roku's core mission: being the top streaming platform."

What happens to devices you already own

Roku says it will keep supporting and servicing existing Roku Smart Home products. Neither Lowpass nor Engadget reports a timeline, so it isn't clear how long the cameras and doorbells will keep getting app updates, cloud features or security fixes.

A short run

Roku entered the smart home market in 2022 with rebranded versions of products made by Wyze, and began releasing its own smart home hardware in 2025. Engadget notes that the retreat has been coming for a while: Roku stopped mentioning its smart home products in earnings reports earlier this year.

Its last earnings report before the Fox deal closed hints at why. Device revenue rose 33% year over year in the third quarter, but losses on hardware more than doubled, from $22.9 million to $48.6 million, which Roku blamed mainly on rising memory chip prices. Its own-brand TVs, by contrast, did better than the company expected, according to Roku, and it has since launched its first OLED models.

Why it matters

For Roku, the logic is simple. Cheap cameras and bulbs are a low-margin, crowded business, while its streaming platform and the ad revenue that comes with it are what Fox paid for. Cutting a money-losing side line right after a takeover is a familiar move.

For owners, the open question is how long continued support lasts. Connected cameras and doorbells depend on the company's servers and on ongoing security updates, and products from companies that leave a market tend to stop getting both eventually. If you rely on a Roku doorbell or camera for home security, it's sensible to keep an eye out for any end-of-support notice and to factor that in before buying one of the last units on sale.